For the re-launch of the regional online magazine, Savoir Flair, we were challenged with the role of making the digital elements more tactile. In sticking with the brand ethos the event was sleek, sexy and minimalist. Guests entered the venue through a chandelier lit tunnel and were greeted with a giant flower wall covered with roses and peonies in every shade of pink. Large, lit up canvases showcased some of the magazine’s standout shoots. A carefully curated F&B menu included rose water ice-cream pops on a bed of roses and dry ice.